Welcome to the most extensive European confiserie website. With more than 3,000 articles, our online range is currently unsurpassed.
Ask for brochures, download the necessary information, work out the perfect catering amount, be inspired by various pictures of gateaus that can be dispatched and order delicious pralines and other specialities.
Fill your basket at your leisure with the exquisite Bachmann specialities to fulfil your heart’s desire. We will deliver the products to your home or send them anywhere in the world, as you require. Friends from far off places and people missing their home town of Lucerne no longer need to wait long for their favourite Confiserie Bachmann specialities from the city of lights. Order today – enjoy tomorrow!
Elvisa Kumalic, pastries and pralines are not just available in your specialist stores but also in the online shop. What is your target audience?
Elvisa Kumalic: Primarily gourmets but also anyone who is looking for the endless imagination we offer in the trade, whether you are talking about a wedding cake, pralines with a logo, pastries featuring a photo or, for example, a protein-based bread for people who are health-conscious. You can also order salads, pastries and fresh products.
Online, the most popular goods are still our melt-in-the-mouth, hand-made pralines and exclusive specialities such as the “Wasserturm Stein®” (Lucerne water tower stones) and the unique “Schutzengeli” guardian angel truffles.
Sales through the online shop are gaining in importance. There are more and more customers who are prepared to spend several thousands of francs online without needing to be advised beforehand. This success speaks for our straightforward, user-friendly online shop. We are moving with the times – today you have quite simply missed the boat if you don’t provide the opportunity for people to order things quickly and easily online using a mobile device.
The Confiserie Bachmann website has been selected as the best in the baking industry in the German-speaking area.
In a close cooperation, the website is developed and maintained by the Lucerne-based advertising agency mexan AG.
This is what a modern website looks like: Confiserie Bachmann offers an extensive range of information online, providing exactly the right mix of details, entertainment and usefulness. The corporate design is used uniformly throughout. Particularly worthy of mention is the use of multimedia elements – a whole range of informative, professionally filmed and edited videos portrays the service offering as well as the social commitment of the confiserie. Both the quality of the pictures used as well as the ratio of text to picture and the appropriate design of the texts for online use are compelling. The company also focuses on the expertise of the patisserie to great advantage with a recipes section which is available to customers. The presentation of the branches is also unusual, as it provides not only the relevant address and corresponding opening times but also special features of the particular location. And the confiserie is no less forthcoming with details when it comes to the product portfolio: Nutritional value profiles are part of the service, professional product photographs genuinely whet customers’ appetites for the specialities. These can also be ordered in a shop which promotes cooperative selling through product recommendations. A further highlight is the section for applicants. Applications can be made not just by email, but also using a specially developed form designed specifically for the purpose.
In summary: A well-thought-out offering with a professional and pleasing design; quite simply fun!
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